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What is better to open: amusement rides or a VR club?

In today’s world, the entertainment industry is booming. People of all ages are looking for new ways to relax, get bright emotions and unforgettable impressions. Entrepreneurs wishing to enter this promising business face an important question: what is better to open — traditional attractions or an innovative VR-club? Let’s take a look at both options and try to determine which one may be more profitable and promising.

Amusement rides as a business line

Amusement rides have a rich history dating back several centuries. During this time, they have evolved from simple carousels to complex technological designs that can give visitors a real adrenaline rush. Today, amusement parks such as LEGOLAND California or SeaWorld San Diego attract millions of visitors each year.

LEGOLAND California

LEGOLAND is a unique theme park that is inspired by the original LEGO constructor. It offers visitors more than 60 rides, shows and interactive entertainment. Thousands of families with children really love it because of its safe and creative atmosphere.

SeaWorld San Diego

SeaWorld San Diego is a marine-themed amusement park that combines thrill rides and educational programs about marine life. SeaWorld San Diego is famous for its dolphins and killer whales who make many unbelievable tricks and stuff every day. 

Six Flags Magic Mountain

SFMM is known as the "Theme Capital of the World" for its many roller coasters. This park offers visitors more than 100 rides, including some of the tallest and fastest slides in the world. It attracts thrill seekers from all over the world.

Pros of opening an amusement park

  • Broad target market: rides attract people of all ages, from young children to retirees.
  • High attendance: successful parks such as LEGOLAND California, SeaWorld San Diego and Six Flags Magic Mountain can receive millions of visitors per year.
  • Opportunity to organize large events: amusement parks often become venues for festivals, concerts and corporate events.

Cons of opening an amusement park

  • High initial investment: building and equipping an amusement park requires significant investment.
  • Requirements for a large area and infrastructure: to accommodate rides and service a large number of visitors requires a large area and developed infrastructure.
  • Seasonality and dependence on weather conditions: many attractions operate only in the warm season and sunny weather, which can negatively affect profits.

VR-clubs as a business direction

Virtual reality (VR) is a technology that allows users to immerse themselves in an artificially created world and interact with it. VR clubs offer visitors a unique experience that combines elements of video games, movies, and physical activity.

Benefits of opening a VR club

  • Innovative and appealing to young people: VR technology is at the height of its popularity, especially among the younger generation.
  • Ability to use small areas: unlike traditional attractions, VR-club can be located in a relatively small area.
  • Variety of content and scenarios: VR games and experiences can be easily updated or replaced, allowing you to constantly offer visitors something new.
  • One prime example of a successful VR business is Anvio. This franchise offers partners the opportunity to open their own VR club with minimal risks and maximum support.
Key advantages of Anvio franchise:
  • Unique software and content;
  • Full technical support;
  • Marketing support;
  • Staff training.
Many Anvio partners note the high profitability of the business and constant interest from customers. Here's what Anvio’s partner Reda from France said: “As its first international partner, INOUI VR is proud to present and promote Anvio since 2018. Until this day, we facilitate exchanges with future franchisees by making our location available for trials, tests and questions from future European partners. Our venue is located in Lille, the heart of the European metropolis”.

If you're interested in opening an innovative and profitable business, look into partnering with Anvio. It could be your ticket to the virtual entertainment world of the future!

Comparison and conclusions

Start-up costs and operating expenses
Opening an amusement park like LEGOLAND California, SeaWorld San Diego or Six Flags Magic Mountain requires a huge investment, ranging from hundreds of millions to billions of dollars. A VR club startup, on the other hand, can cost anywhere from $ 50,000 to $ 200,000, depending on scale and location.

Operating costs also vary significantly:

Cost Item _____________________Amusement park_____________________VR club
Staff____________________Hundreds of employees________5−10 people;
Electricity______________Huge costs___________________Moderate costs
Equipment maintenance____High costs___________________Medium costs
Marketing________________Large budgets________________Modest budgets

Target audiences and their preferences

Amusement parks such as LEGOLAND California, SeaWorld San Diego and Six Flags Magic Mountain target a wide audience, including families with children, teens and people under 30. VR clubs mainly attract young adults between the ages of 16 and 35 who are interested in technology and new forms of entertainment.

Growth and profit potential

While large places like these ones can generate huge revenues, their growth is limited by physical expansion capacity and high costs for new attractions. VR clubs, on the other hand, have great potential to scale due to the constant evolution of technology and the emergence of new content.
Overall conclusions and recommendations

The choice between opening an amusement park or a VR club depends on many factors:

  • Budget: if you don’t have much, a VR club will be a more realistic option.
  • Location: an amusement park requires a large area, while a VR club can be opened even in a shopping center.
  • Target audience: if you are targeting young and tech-savvy people, a VR club may be a better choice.
  • Innovative: VR technology is constantly evolving, which allows you to regularly update your customer offerings.
Conclusion
Both LEGOLAND California, SeaWorld and SFMM are impressive examples of successful amusement parks. However, in today’s world, where technology is playing an increasing role in our lives, VR clubs represent an innovative and promising trend in the entertainment industry.

Anvio franchise offers a unique opportunity to enter this growing market with minimal risk and maximum support. If you are looking for a modern, tech-savvy and profitable business that can be launched and scaled quickly, Anvio VR Club could be the perfect choice.

Don’t miss your chance to be a part of the future of the entertainment industry! Contact Anvio representatives today and see the way of launching your own VR club. Immerse yourself in a world of virtual adventure with Anvio!
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